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E-Commerce in India: A Bibliometric Analysis of Indian Research Publications output during 2003-18

B M Gupta, S M Dhawan, P Visakhi, Ashok Kumar


The paper provides a quantitative and qualitative assessment of e-commerce research in India in global context. As seen from Scopus database, e-commerce research by India during 2003-18 registered 22.40% growth, published an average of 161 papers per year, and averaged low citation impact of 4.67 citations per paper. Compared to India, global average growth in the subject was even slower 3%. The top 10 countries accounted for bulk of (78.12%) global output in the subject (59725). India has been the sixth most productive country in the world, it contributed 4.67% (2587 papers) share to global output. The study profiles top 15 global organizations, top 15 global authors in the field, top subject areas intersecting e-commerce research, and top channels in research communications. In addition, it provides a brief bibliometric analysis of high cited papers. 

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