Effect of Social Networking Sites (SNSs) on the Post-Graduate students: A study of Pt. Ravishankar Shukla University, India

Abstract

Social Networking Sites are effective and powerful tools for Communication and interaction with each other. The present study has been conducted to find out the effect and purposes of Social Networking Sites (henceforth SNSs) and also find out the most popular Social Networking sites among the university students. Simple random sampling technique was used for this study and a well-structured questionnaire used for data collection. The results revealed that 100% of students are using Social Networking sites and are spending considerable time on it. The maximum number of students used a Smartphone to access Social Networking sites like Whatsapp and Youtube. The main purpose of the usage of Social Networking sites by the students is for sharing information and gaining knowledge. The students agreed that SNS has become an addiction. 85.23% of students believe that the positive effect of Social Networking Sites is the sharing of information swiftly and with ease. However, Poor internet connectivity is observed as the major problem while using Social Networking Sites (SNSs).